If anyone has doubts over the statement that 'Actors can earn more money through endorsements, than in films', have a look at this...
The trend of brand endorsements by Tollywood actors has reached a new peak. Most of the top actors are raking in money from ads now-a-days. Especially, when it comes to Mahesh.
Mahesh Babu's business plan: At Rs 3 crore per brand, trade pundits say he pockets around Rs 26 crore a year in endorsements. Currently, Mahesh is endorsing 10-12 major brands. Thums Up, UniverCell, Provogue, Amrutanjan Paim Balm, Vivel Shampoo, Idea Cellular, Navaratan Hair Oil and very recently, he started endorsing Jos Alukkas Jewellers. Also few more companies were in talks with the star, for endorsing their brand.
"It is clearly much more than what he earns by acting in a film,'' said a trade analyst.
Coming to films, Mahesh takes atleast one year to complete a film. He charges a remuneration of around Rs 6 crores per film. In that case, almost 80% of his total income is from ads. Great going Mahesh!